01
Decide Your Content Goal Before You Arrive
Pick one core objective: growth, booking inquiries, or relationship building. Your shot list should match that objective.
02
The 3-Bucket Capture Plan
Capture a balanced set of clips so you can post consistently after the event.
- Authority: one teaching or insight clip.
- Proof: one social dance or crowd reaction clip.
- Personality: one behind-the-scenes moment.
03
Post-Event Execution
Publish within 48 hours while interest is still high. Then schedule one follow-up post per week using leftover footage.