Creator workflow
Event Pointer: Content Strategy for a Festival Weekend
A simple content workflow for dancers, artists, and vendors who want consistent clips without losing social time.

Table of contents
Decide Your Content Goal Before You Arrive
Pick one core objective: growth, booking inquiries, or relationship building. Your shot list should match that objective.
The 3-Bucket Capture Plan
Capture a balanced set of clips so you can post consistently after the event.
- Authority: one teaching or insight clip.
- Proof: one social dance or crowd reaction clip.
- Personality: one behind-the-scenes moment.
Post-Event Execution
Publish within 48 hours while interest is still high. Then schedule one follow-up post per week using leftover footage.
Key takeaways
- One clear objective makes filming faster.
- Use a repeatable shot list so your team stays aligned.
- Fast post-event publishing improves reach and inquiries.

